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  1. <!DOCTYPE html>
  2. <head>
  3. <meta http-equiv="Content-Type" content="text/html; charset=UTF-8" />
  4. <title>Higher Ed Analytics - The Official Website of The Higher Ed Online Analytics Revolution</title>
  5. <meta name="viewport" content="width=device-width, initial-scale=1" />
  6. <link rel="stylesheet" href="http://code.jquery.com/ui/1.9.1/themes/base/jquery-ui.css" />
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  10. <link rel="shortcut icon" href="/favicon.ico" type="image/x-icon" />
  11. <link rel="stylesheet" href="http://higheredanalytics.com/analytics/wp-content/themes/hee-hea/style.css" type="text/css" />
  12. <style>
  13. @import url(http://higheredanalytics.com/analytics/wp-content/themes/hee-hea/css/color.php);
  14. body { background: #fff url(http://higheredanalytics.com/analytics/wp-content/themes/hee-hea/images/background.png) repeat top left; }
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  16. <script src="http://higheredanalytics.com/analytics/wp-content/themes/hee/js/main.js" type="text/javascript"></script>
  17. <link rel="pingback" href="http://higheredanalytics.com/analytics/xmlrpc.php" />
  18. <link rel="alternate" type="application/rss+xml" title="Higher Ed Analytics &raquo; Feed" href="http://higheredanalytics.com/analytics/index.php/feed/" />
  19. <link rel="alternate" type="application/rss+xml" title="Higher Ed Analytics &raquo; Comments Feed" href="http://higheredanalytics.com/analytics/index.php/comments/feed/" />
  20. <link rel='stylesheet' id='mailchimpSF_main_css-css' href='http://higheredanalytics.com/analytics/?mcsf_action=main_css&#038;ver=3.5' type='text/css' media='all' />
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  24. <link rel='stylesheet' id='farbtastic-css' href='http://higheredanalytics.com/analytics/wp-admin/css/farbtastic.css?ver=1.3u1' type='text/css' media='all' />
  25. <link rel='stylesheet' id='contact-form-7-css' href='http://higheredanalytics.com/analytics/wp-content/plugins/contact-form-7/includes/css/styles.css?ver=3.3.2' type='text/css' media='all' />
  26. <link rel='stylesheet' id='wdsb-css' href='http://higheredanalytics.com/analytics/wp-content/plugins/sharebox/css/wdsb.css?ver=3.5' type='text/css' media='all' />
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  36. };
  37. </script><script type='text/javascript' src='http://higheredanalytics.com/analytics/wp-includes/js/jquery/jquery.js?ver=1.8.3'></script>
  38. <script type='text/javascript' src='http://higheredanalytics.com/analytics/wp-content/plugins/mailchimp/js/scrollTo.js?ver=1.2.13'></script>
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  40. <script type='text/javascript'>
  41. /* <![CDATA[ */
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  45. <script type='text/javascript' src='http://higheredanalytics.com/analytics/wp-content/plugins/mailchimp/js/mailchimp.js?ver=1.2.13'></script>
  46. <script type='text/javascript' src='http://higheredanalytics.com/analytics/wp-content/plugins/sharebox/js/wdsb.js?ver=3.5'></script>
  47. <script type='text/javascript' src='http://higheredanalytics.com/analytics/wp-content/plugins/google-analyticator/external-tracking.min.js?ver=6.4.1'></script>
  48. <link rel="author" href="https://plus.google.com/u/0/105247542342550055178/"/>
  49. <!-- WordPress Facebook Open Graph protocol plugin (WPFBOGP v2.0.7) http://rynoweb.com/wordpress-plugins/ -->
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  51. <meta property="fb:app_id" content="109142509817"/>
  52. <meta property="og:url" content="http://higheredanalytics.com/analytics"/>
  53. <meta property="og:title" content="Higher Ed Analytics"/>
  54. <meta property="og:site_name" content="Higher Ed Analytics"/>
  55. <meta property="og:description" content="The Official Website of The Higher Ed Online Analytics Revolution"/>
  56. <meta property="og:type" content="website"/>
  57. <meta property="og:image" content="http://higheredanalytics.com/analytics/wp-content/uploads/2012/12/higheredanalytics_facebook.png"/>
  58. <meta property="og:locale" content="en_us"/>
  59. <!-- // end wpfbogp -->
  60. <!-- Google Analytics Tracking by Google Analyticator 6.4.1: http://www.videousermanuals.com/google-analyticator/ -->
  61. <script type="text/javascript">
  62. var analyticsFileTypes = ['pdf'];
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  73. var s = document.getElementsByTagName('script')[0]; s.parentNode.insertBefore(ga, s);
  74. })();
  75. </script>
  76. </head>
  77. <body class="home blog">
  78. <div id="wrapper">
  79. <header>
  80. <div id="utility-wrapper">
  81. <nav id="utility">
  82. <div id="heenetwork">
  83. <div class="networksites">
  84. <a href="http://higheredexperts.com" id="hee-link">Higher Ed Experts</a>
  85. <a href="http://higheredexperts.com/work" id="heew-link">Higher Ed Experts Job Board</a>
  86. <a href="http://collegewebeditor.com" id="cwe-link">College Web Editor</a>
  87. <a href="http://higheredanalytics.com" id="hea-link">Higher Ed Analytics</a>
  88. </div>
  89. <a href="#" id="networkmenu">HigherEdExperts.com</a>
  90. <p>Network of Sites</p>
  91. </div>
  92. <div id="login"><a href="http://higheredanalytics.com/analytics/wp-login.php">Log in</a></div>
  93. </nav>
  94. </div>
  95. <div id="branding">
  96. <div class="logo">
  97. <h1 class="sitetitle"><a href="http://higheredanalytics.com/analytics/">Higher Ed Analytics</a></h1>
  98. <p>The Official Website of The Higher Ed Online Analytics Revolution <img src="http://higheredanalytics.com/analytics/wp-content/themes/hee/images/hee-network-link-hd.png" alt="logo-small" width="117" height="23" /></p>
  99. </div>
  100. <div id="search-3" class="widget header-widget widget_search"><form action="http://higheredanalytics.com/analytics" id="searchform" method="get">
  101. <div>
  102. <label for="s" class="screen-reader-text">Search for:</label>
  103. <input type="text" id="s" name="s" value="" />
  104. <input type="submit" value="Search" id="searchsubmit" />
  105. </div>
  106. </form></div> </div>
  107. <nav><img src="http://higheredanalytics.com/analytics/wp-content/themes/hee/images/left-nav.png" alt="left-nav" width="17" height="60" class="left-nav" /><img src="http://higheredanalytics.com/analytics/wp-content/themes/hee/images/right-nav.png" alt="right-nav" width="17" height="60" class="right-nav" />
  108. <ul id="mainnav" class="horizontal"><li class="menushow"><a><i class="icon-reorder"></i> Hide Menu</a></li><li id="menu-item-301" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-301"><a href="http://higheredanalytics.com">Home</a></li>
  109. <li id="menu-item-282" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-282"><a href="http://higheredanalytics.com/analytics/index.php/the-state-of-online-analytics-in-higher-ed-2011-report/">2012 State of Web Analytics</a></li>
  110. <li id="menu-item-426" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-426"><a href="http://higheredanalytics.com/analytics/index.php/resources/">Analytics Resources</a></li>
  111. <li id="menu-item-350" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-350"><a href="http://higheredanalytics.com/analytics/index.php/ask-the-analytics-prof/">Ask the Higher Ed Analytics Prof!</a></li>
  112. <li id="menu-item-440" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-440"><a href="http://higheredanalytics.com/analytics/index.php/category/analytics/">Blog</a></li>
  113. </ul> <ul class="horizontal" id="phonenav">
  114. <li class="menushow"><a><i class="icon-reorder"></i> Menu</a></li><li>
  115. <a class="searchshow">Search <i class="icon-search"></i></a></li>
  116. </ul>
  117. <div id="phonesearch">
  118. <form method="get" id="searchform" action="http://higheredanalytics.com/analytics/">
  119. <label for="s" class="screen-reader-text">Search</label>
  120. <input type="text" class="field" name="s" id="s" />
  121. <input type="submit" class="submit" name="submit" id="searchsubmit" value="Search" />
  122. </form>
  123. </div>
  124. </nav>
  125. <div class="clear"> </div>
  126. </header>
  127. <div id="content-wrapper">
  128. <div id="content"><div id="main">
  129. <div class="post-463 post type-post status-publish format-standard hentry category-analytics category-hea13" id="post-463" style="border-bottom: none;">
  130. <h2><a href="http://higheredanalytics.com/analytics/index.php/2013/01/everyday-analytics-in-highered-tools-and-tips-by-colleen-clark-colleen_clark-from-ithaca-college/">Everyday Analytics in #highered: tools and tips by Colleen Clark (@colleen_clark) from Ithaca College</a></h2>
  131. <div class="entry cwe_featured w-thumb">
  132. <img src="http://higheredanalytics.com/analytics/wp-content/themes/hee-hea/images/size.php?h=350&w=600&zc=1&src=http://higheredanalytics.com/analytics/wp-content/uploads/2013/01/colleen_clark.jpg" />
  133. <p>Colleen Clark, Marketing Analyst at Ithaca College, is one of the 12 higher ed professionals presenting at the 1st higher ed analytics conference. Among other tasks, she manages analytics dashboards and reporting associated with the colleges website. In this 3-question interview, Colleen tells us about her biggest success story with analytics, favorite tool and a [...]</p>
  134. <div class="meta">
  135. January 28th, 2013 | <a href="http://higheredanalytics.com/analytics/index.php/category/analytics/" title="View all posts in analytics" rel="category tag">analytics</a>, <a href="http://higheredanalytics.com/analytics/index.php/category/hea13/" title="View all posts in HEA13 Conference" rel="category tag">HEA13 Conference</a> </div>
  136. <hr />
  137. </div>
  138. </div>
  139. <div class="post-465 post type-post status-publish format-standard hentry category-analytics category-hea13" id="post-465" style="border-bottom: none;">
  140. <h2><a href="http://higheredanalytics.com/analytics/index.php/2013/01/everyday-analytics-in-highered-tools-and-tips-by-joshua-dodson-joshuaddodson-from-eastern-kentucky-university/">Everyday Analytics in #highered: tools and tips by Joshua Dodson (@joshuaddodson) from Eastern Kentucky University</a></h2>
  141. <div class="entry cwe_featured w-thumb">
  142. <img src="http://higheredanalytics.com/analytics/wp-content/themes/hee-hea/images/size.php?h=350&w=600&zc=1&src=http://higheredanalytics.com/analytics/wp-content/uploads/2013/01/joshua_dodson.jpg" />
  143. <p>Joshua Dodson, Google Analytics Qualified Web Expert and SEO Analyst at Eastern Kentucky University, is one of the 12 higher ed professionals presenting at the 1st higher ed analytics conference. He has also been teaching a 4-week course on analytics for higher ed since September 2011. Last but not least, Joshua has the reputation to [...]</p>
  144. <div class="meta">
  145. January 25th, 2013 | <a href="http://higheredanalytics.com/analytics/index.php/category/analytics/" title="View all posts in analytics" rel="category tag">analytics</a>, <a href="http://higheredanalytics.com/analytics/index.php/category/hea13/" title="View all posts in HEA13 Conference" rel="category tag">HEA13 Conference</a> </div>
  146. <hr />
  147. </div>
  148. </div>
  149. <div class="post-592 post type-post status-publish format-standard hentry category-analytics category-hea13" id="post-592" style="border-bottom: none;">
  150. <h2><a href="http://higheredanalytics.com/analytics/index.php/2013/01/everyday-analytics-in-highered-tools-and-tips-by-seth-meranda-smeranda-from-unl/">Everyday Analytics in #highered: tools and tips by Seth Meranda (@smeranda) from UNL</a></h2>
  151. <div class="entry cwe_featured w-thumb">
  152. <img src="http://higheredanalytics.com/analytics/wp-content/themes/hee-hea/images/size.php?h=350&w=600&zc=1&src=http://higheredanalytics.com/analytics/wp-content/uploads/2013/01/seth_meranda-1022x1024.png" />
  153. <p>Seth Meranda, User Experience Architect at the University of Nebraska-Lincoln, is one of the 12 higher ed professionals presenting at the 1st higher ed analytics conference. At UNL, Seth coordinates a comprehensive web analytics strategy. He also works, as an associate consultant for Noel-Levitz, with clients across the country on digital strategies for recruitment, retention [...]</p>
  154. <div class="meta">
  155. January 24th, 2013 | <a href="http://higheredanalytics.com/analytics/index.php/category/analytics/" title="View all posts in analytics" rel="category tag">analytics</a>, <a href="http://higheredanalytics.com/analytics/index.php/category/hea13/" title="View all posts in HEA13 Conference" rel="category tag">HEA13 Conference</a> </div>
  156. <hr />
  157. </div>
  158. </div>
  159. <div class="post-500 post type-post status-publish format-standard hentry category-analytics category-hea13" id="post-500" style="border-bottom: none;">
  160. <h2><a href="http://higheredanalytics.com/analytics/index.php/2013/01/everyday-analytics-in-highered-tools-and-tips-by-tatjana-salcedo-uvmwebteam-from-the-university-of-vermont/">Everyday Analytics in #highered: tools and tips by Tatjana Salcedo (@uvmwebteam) from the University of Vermont</a></h2>
  161. <div class="entry cwe_featured w-thumb">
  162. <img src="http://higheredanalytics.com/analytics/wp-content/themes/hee-hea/images/size.php?h=350&w=600&zc=1&src=http://higheredanalytics.com/analytics/wp-content/uploads/2013/01/tatjana_salcedo.jpg" />
  163. <p>Tatjana Salcedo, Web Strategist at the University of Vermont is one of the 12 higher ed professionals presenting at the 1st higher ed analytics conference. She is the web strategist and Analytics guru on the University of Vermonts central web team. Tatjana is a also graduate of the Analytics course offered by Higher Ed Experts. [...]</p>
  164. <div class="meta">
  165. January 22nd, 2013 | <a href="http://higheredanalytics.com/analytics/index.php/category/analytics/" title="View all posts in analytics" rel="category tag">analytics</a>, <a href="http://higheredanalytics.com/analytics/index.php/category/hea13/" title="View all posts in HEA13 Conference" rel="category tag">HEA13 Conference</a> </div>
  166. <hr />
  167. </div>
  168. </div>
  169. <div class="post-498 post type-post status-publish format-standard hentry category-analytics category-hea13" id="post-498" style="border-bottom: none;">
  170. <h2><a href="http://higheredanalytics.com/analytics/index.php/2013/01/everyday-analytics-in-highered-tools-and-tips-by-rebecca-bernstein-virtualr-from-the-university-at-buffalo-ubcommunity/">Everyday Analytics in #highered: tools and tips by Rebecca Bernstein from the University at Buffalo (@UBCommunity)</a></h2>
  171. <div class="entry cwe_featured w-thumb">
  172. <img src="http://higheredanalytics.com/analytics/wp-content/themes/hee-hea/images/size.php?h=350&w=600&zc=1&src=http://higheredanalytics.com/analytics/wp-content/uploads/2013/01/rebecca_bernstein.jpg" />
  173. <p>Rebecca Bernstein, Digital Strategist at the University at Buffalo, is one of the 12 higher ed professionals presenting at the 1st higher ed analytics conference. Rebecca Bernstein serves as UBs digital strategist and spearheaded the creation of the University at Buffalos Web Team. In this 3-question interview, Rebecca tells us about her biggest success story [...]</p>
  174. <div class="meta">
  175. January 21st, 2013 | <a href="http://higheredanalytics.com/analytics/index.php/category/analytics/" title="View all posts in analytics" rel="category tag">analytics</a>, <a href="http://higheredanalytics.com/analytics/index.php/category/hea13/" title="View all posts in HEA13 Conference" rel="category tag">HEA13 Conference</a> </div>
  176. <hr />
  177. </div>
  178. </div>
  179. <div class="post-461 post type-post status-publish format-standard hentry category-analytics category-hea13" id="post-461" style="border-bottom: none;">
  180. <h2><a href="http://higheredanalytics.com/analytics/index.php/2013/01/everyday-analytics-in-highered-tools-and-tips-by-amy-pizzolatto-from-university-of-chicago-uchicago/">Everyday Analytics in #highered: tools and tips by Amy Pizzolatto from University of Chicago (@UChicago)</a></h2>
  181. <div class="entry cwe_featured w-thumb">
  182. <img src="http://higheredanalytics.com/analytics/wp-content/themes/hee-hea/images/size.php?h=350&w=600&zc=1&src=http://higheredanalytics.com/analytics/wp-content/uploads/2013/01/amy_pizzolatto.jpg" />
  183. <p>Amy Pizzolatto, Multimedia Content Specialist at The University of Chicago, is one of the 12 higher ed professionals presenting at the 1st higher ed analytics conference. She is interested in Site Search Analytics, Search Engine Optimization, Content Strategy, and using metrics to inform website design and development. In this 3-question interview, Amy tells us about [...]</p>
  184. <div class="meta">
  185. January 18th, 2013 | <a href="http://higheredanalytics.com/analytics/index.php/category/analytics/" title="View all posts in analytics" rel="category tag">analytics</a>, <a href="http://higheredanalytics.com/analytics/index.php/category/hea13/" title="View all posts in HEA13 Conference" rel="category tag">HEA13 Conference</a> </div>
  186. <hr />
  187. </div>
  188. </div>
  189. <div class="post-502 post type-post status-publish format-standard hentry category-analytics category-hea13" id="post-502" style="border-bottom: none;">
  190. <h2><a href="http://higheredanalytics.com/analytics/index.php/2013/01/everyday-analytics-in-highered-social-media-tools-and-tips-by-adrian-ebsary-ajebsary-from-the-university-of-ottawa/">Everyday Analytics in #highered: social media tools and tips by Adrian Ebsary (@AJEbsary) from the University of Ottawa</a></h2>
  191. <div class="entry cwe_featured w-thumb">
  192. <img src="http://higheredanalytics.com/analytics/wp-content/themes/hee-hea/images/size.php?h=350&w=600&zc=1&src=http://higheredanalytics.com/analytics/wp-content/uploads/2013/01/adrian_ebsary.jpg" />
  193. <p>Adrian Ebsary, Online Community Specialist at the University of Ottawa, is one of the 12 higher ed professionals presenting at the 1st higher ed analytics conference. Adrians fascination with social media analytics and influence metrics led him to leave his MSc. in Biochemistry and take a job with the Communications Directorate at the University of [...]</p>
  194. <div class="meta">
  195. January 17th, 2013 | <a href="http://higheredanalytics.com/analytics/index.php/category/analytics/" title="View all posts in analytics" rel="category tag">analytics</a>, <a href="http://higheredanalytics.com/analytics/index.php/category/hea13/" title="View all posts in HEA13 Conference" rel="category tag">HEA13 Conference</a> </div>
  196. <hr />
  197. </div>
  198. </div>
  199. <div class="post-467 post type-post status-publish format-standard hentry category-analytics category-hea13" id="post-467" style="border-bottom: none;">
  200. <h2><a href="http://higheredanalytics.com/analytics/index.php/2013/01/everyday-analytics-in-highered-tools-and-tips-by-alan-etkin-from-bcit/">Everyday Analytics in #highered: tools and tips by Alan Etkin from @bcit</a></h2>
  201. <div class="entry cwe_featured w-thumb">
  202. <img src="http://higheredanalytics.com/analytics/wp-content/themes/hee-hea/images/size.php?h=350&w=600&zc=1&src=http://higheredanalytics.com/analytics/wp-content/uploads/2013/01/alan_etkin.jpg" />
  203. <p>Alan Etkin, Project &amp; Web Analytics Manager at British Columbia Institute of Technology, is one of the 12 presenters lined up at the 1st higher ed analytics conference. He has been using analytics to manage websites for the past 7 years at his institution. He knows first-hand the complexity and challenges of working with higher [...]</p>
  204. <div class="meta">
  205. January 15th, 2013 | <a href="http://higheredanalytics.com/analytics/index.php/category/analytics/" title="View all posts in analytics" rel="category tag">analytics</a>, <a href="http://higheredanalytics.com/analytics/index.php/category/hea13/" title="View all posts in HEA13 Conference" rel="category tag">HEA13 Conference</a> </div>
  206. <hr />
  207. </div>
  208. </div>
  209. <div class="post-469 post type-post status-publish format-standard hentry category-analytics category-hea13" id="post-469" style="border-bottom: none;">
  210. <h2><a href="http://higheredanalytics.com/analytics/index.php/2013/01/everyday-analytics-in-highered-tools-and-tips-by-michelle-tarby-tarbym-from-le-moyne-college/">Everyday Analytics in #highered: tools and tips by Michelle Tarby (@tarbym) from Le Moyne College</a></h2>
  211. <div class="entry cwe_featured w-thumb">
  212. <img src="http://higheredanalytics.com/analytics/wp-content/themes/hee-hea/images/size.php?h=350&w=600&zc=1&src=http://higheredanalytics.com/analytics/wp-content/uploads/2013/01/michelle_tarby.jpg" />
  213. <p>Michelle Tarby, Director of Web Services at Le Moyne College, is one of the 12 higher ed professionals presenting at the 1st higher ed analytics conference. She doesn&#8217;t work full-time on analytics as she is in charge of many things at her institution. Yet, she has embraced analytics to demonstrate success of online initiatives and [...]</p>
  214. <div class="meta">
  215. January 14th, 2013 | <a href="http://higheredanalytics.com/analytics/index.php/category/analytics/" title="View all posts in analytics" rel="category tag">analytics</a>, <a href="http://higheredanalytics.com/analytics/index.php/category/hea13/" title="View all posts in HEA13 Conference" rel="category tag">HEA13 Conference</a> </div>
  216. <hr />
  217. </div>
  218. </div>
  219. <div class="post-443 post type-post status-publish format-standard hentry category-analytics" id="post-443" style="border-bottom: none;">
  220. <h2><a href="http://higheredanalytics.com/analytics/index.php/2013/01/what-are-the-percentages-of-mobile-and-tablet-traffic-on-highered-websites/">What are the percentages of mobile and tablet traffic on #highered websites?</a></h2>
  221. <div class="entry cwe_featured w-thumb">
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  223. <p>Do you know how your website compares to others in terms of mobile and tablet traffic? Is mobile traffic on the rise as much as we think &#8211; or say &#8211; it is in our industry? What about tablet traffic? Has it picked up yet on higher ed websites? Erik Runyon from the University of [...]</p>
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