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/184.168.182.1/selftest/nichetest.html

https://gitlab.com/endomorphosis/falkenstein
HTML | 219 lines | 186 code | 25 blank | 8 comment | 0 complexity | a9de12c5a90811c243c4facdbae762c6 MD5 | raw file
  1. <!DOCTYPE html>
  2. <HTML>
  3. <meta charset="UTF-8"><meta http-equiv="content-type" content="text/html; charset=UTF-8">
  4. <HEAD>
  5. <TITLE>
  6. Claim Your Nice - Self-Test
  7. </TITLE>
  8. <link rel="stylesheet" type="text/css" href="nichetest.css"></head>
  9. <style type="text/css">
  10. <!--
  11. .bgclr {background-color: ivory; color: black; font-weight: normal;}
  12. #interpretation{
  13. display: none
  14. }
  15. -->
  16. </style>
  17. <script language="JavaScript">
  18. var numQuestions = 18; // must match the number of questions in the quiz
  19. var numChoices = 2; // number of choices in each question
  20. // Code to add up the values
  21. function getScore(form) {
  22. var score = 0;
  23. var currSelection;
  24. for (q=0; q<numQuestions; q++) {
  25. for (j=0; j<numChoices; j++) {
  26. currSelection = form.elements[q*numChoices + j];
  27. if (currSelection.checked) {
  28. score += Number(currSelection.value);
  29. }
  30. }
  31. }
  32. // put the score in the box
  33. form.result.value = score;
  34. // make the interpretation visible.
  35. var div = document.getElementById('interpretation');
  36. div.style.display = 'block';
  37. }
  38. //-->
  39. </script>
  40. </HEAD>
  41. <BODY>
  42. <div id="outerbox">
  43. <div id="container">
  44. <div id="header">
  45. <div id="banner">
  46. <img src="nichetest-top.jpg" id="topimage" width=100% alt="Claim Your Niche - Self-Test">
  47. </div>
  48. <div id="lyndabox">
  49. <img src="DrNiche.jpg" id="lynda" height=100% alt="Dr. Niche">
  50. </div>
  51. <div id="narrative">
  52. <br>
  53. <span id="bluetext" style="font-weight:bold;">Do you know what shape your niche is in?</span><br>
  54. <br>
  55. <span id="blacktext">
  56. Taking your niche for granted can be the kiss of death for any business.
  57. A successful niche requires constant vigilance.
  58. The following self-test will give you the important clues where your niche is already very strong as well as point out its vulnerable spots.
  59. Plan to return to this self-test on a regular basis.
  60. Converting each of your Nos to Yes will be an important first step.
  61. Keeping them there is the big trick!
  62. </span>
  63. </div>
  64. <!-- Here's the quiz. Be sure to set the number of questions up there in the header. -->
  65. <div id="quizbox">
  66. <form name="quiz">
  67. <br>
  68. <span style="margin-left:20px; font-weight:bold;">Directions:</span><br>
  69. <div style="margin-left:40px;">
  70. Choose Yes or No for each question, then press the <input type="button" value="Get score" onClick="getScore(this.form)"> button<br>
  71. and scroll to the bottom of the page to see how to interpret your score.<br>
  72. </div>
  73. <OL>
  74. <LI>Am I (my business) viewed as the only game in town?<br>
  75. <input type="radio" name="aa" value=1>Yes
  76. <input type="radio" name="aa" value=0>No
  77. </LI>
  78. <LI>Do people consider my service first and price later?<br>
  79. <input type="radio" name="bb" value=1>Yes
  80. <input type="radio" name="bb" value=0>No
  81. </LI>
  82. <LI>Am I viewed as sufficiently special that prospective clients/customers can tell me apart from the rest of the pack in similar fields?<br>
  83. <input type="radio" name="cc" value=1>Yes
  84. <input type="radio" name="cc" value=0>No
  85. </LI>
  86. <LI>Do I know clearly who my target clients/customers are?<br>
  87. <input type="radio" name="dd" value=1>Yes
  88. <input type="radio" name="dd" value=0>No
  89. </LI>
  90. <LI>Do I know who my target clients are not?<br>
  91. <input type="radio" name="ee" value=1>Yes
  92. <input type="radio" name="ee" value=0>No
  93. </LI>
  94. <LI>Am I prepared to turn down certain kinds of business if it detracts from my niche?<br>
  95. <input type="radio" name="ff" value=1>Yes
  96. <input type="radio" name="ff" value=0>No
  97. </LI>
  98. <LI>Can clients tell what I stand for?<br>
  99. <input type="radio" name="gg" value=1>Yes
  100. <input type="radio" name="gg" value=0>No
  101. </LI>
  102. <LI>Is my niche refining/evolving all the time?<br>
  103. <input type="radio" name="hh" value=1>Yes
  104. <input type="radio" name="hh" value=0>No
  105. </LI>
  106. <LI>Is my niche one that my target customers want?<br>
  107. <input type="radio" name="ii" value=1>Yes
  108. <input type="radio" name="ii" value=0>No
  109. </LI>
  110. <LI>Am I/my business a household word with the right people?<br>
  111. <input type="radio" name="jj" value=1>Yes
  112. <input type="radio" name="jj" value=0>No
  113. </LI>
  114. <LI>Do I know the life-cycle of my niche?<br>
  115. <input type="radio" name="kk" value=1>Yes
  116. <input type="radio" name="kk" value=0>No
  117. </LI>
  118. <LI>Can my niche be "rolled out" into a variety of products or services (profit centers?)<br>
  119. <input type="radio" name="mm" value=1>Yes
  120. <input type="radio" name="mm" value=0>No
  121. </LI>
  122. <LI>Do I have a sense of passion and focused energy with respect to my niche?<br>
  123. <input type="radio" name="nn" value=1>Yes
  124. <input type="radio" name="nn" value=0>No
  125. </LI>
  126. <LI>Does my niche feel comfortable, natural, almost hand-in-glove?<br>
  127. <input type="radio" name="oo" value=1>Yes
  128. <input type="radio" name="oo" value=0>No
  129. </LI>
  130. <LI>Do I know what my customer's most important goals really are?<br>
  131. <input type="radio" name="pp" value=1>Yes
  132. <input type="radio" name="pp" value=0>No
  133. </LI>
  134. <LI>Do my clients truly believe I am committed to what they perceive to be their best interests?<br>
  135. <input type="radio" name="qq" value=1>Yes
  136. <input type="radio" name="qq" value=0>No
  137. </LI>
  138. <LI>Am I confident my business can thrive whatever changes in the economy may occur?<br>
  139. <input type="radio" name="rr" value=1>Yes
  140. <input type="radio" name="rr" value=0>No
  141. </LI>
  142. <LI>Our niche was strategically and intentionally chosen so that it is capable of taking the organization, regardless of size, where we want to go.<br>
  143. <input type="radio" name="ss" value=1>Yes
  144. <input type="radio" name="ss" value=0>No
  145. </LI>
  146. </OL>
  147. <div id="buttonbox">
  148. <input type="button" value="Get score" onClick="getScore(this.form)">
  149. <input type="reset" value="Clear answers">
  150. <br>
  151. <br>
  152. Score = <strong><input class="bgclr" type="text" size="3" name="result" disabled></strong><br><br>
  153. </div>
  154. </form>
  155. </div>
  156. <div id="interpretation">
  157. <span style="font-weight:bold">Interpreting your results:</span>
  158. <P><strong>18</strong>
  159. = Excellent, but dont get complacent.
  160. You must always be ahead of your niche.
  161. It's time Now to think about your re-niche.
  162. Our special <a href="http://falkenstein.com/services/webinars-training-programs/">Claim Your Niche Webinars</a>
  163. will keep your niche on a healthy path.
  164. </p>
  165. <p><strong>17-16</strong>
  166. = Above average, but youve got step up the pace and establish yourself as the only game in town, at least as far as your target customers are concerned.
  167. Our special <a href="http://falkenstein.com/services/webinars-training-programs/">Webinar</a> will give
  168. you practical tips how to do this.
  169. </p>
  170. <p><strong>15-14</strong>
  171. = Niche slippage evident. The good news is you can still get information about our <a href="http://falkenstein.com/services/webinars-training-programs/">Claim Your Niche Webinars</a>.
  172. </p>
  173. <p><strong>13 or less</strong>
  174. = Dont let another second go by.
  175. Give your business a real boost.
  176. Sign up Now for one of our introductory <a href="http://falkenstein.com/services/webinars-training-programs/">Claim Your Niche Webinars.</a><p></p>
  177. </p>
  178. <br>
  179. </div>
  180. <div id="footer">
  181. This test adapted from <a href="http://the-niche-store---lynda-falkenstein.mybigcommerce.com/nichecraft-using-your-specialness-to-focus-your-business-corner-your-market-make-customers-seek-you-out/">NICHECRAFT: Using Your Specialness to Focus Your Business,
  182. Corner Your Market, and Make Customers Seek You Out</a>, (Dr. Lynda Falkenstein)
  183. HarperBusiness, 1996 & NichePress, 2000.
  184. </div>
  185. <div id="moreinfo">
  186. <br>
  187. <strong>More Information?</strong><br>
  188. 503.781.0966 - <a href="mailto:drniche@falkenstein.com">drniche@falkenstein.com</a>
  189. </div>
  190. </div>
  191. </div>
  192. </BODY>
  193. </HTML>